How to link a HubSpot deal to an event

How to link a HubSpot deal to an event

Link a HubSpot Deal to an Event

The Cadence Services Info menu allows you to connect your event with a HubSpot deal, enabling seamless integration between your event management and customer relationship management systems. By linking a HubSpot deal to your event, you can access deal information directly from Cadence and ensure consistent data across platforms.

When to use

  • When setting up a new event that corresponds to a HubSpot deal
  • When updating an existing event to connect it with its associated deal
  • When you need to reference deal details while managing an event
  • When tracking event services that are tied to a specific customer deal

Before you start

You must have System Administrator or Event Manager permissions to link a HubSpot deal to an event. The HubSpot Deal Link URL field is optional but recommended for proper integration.

How to do it

    Log in to your Cadence Admin account.
    Navigate to your event dashboard.
    Click on "Event Setup" in the left sidebar menu.
    Select "Cadence Services Info" from the submenu that appears.
If you don't see the Cadence Services Info option, you may need to scroll within the sidebar menu or check your permissions.
    Locate the "HubSpot Deal Link URL" field at the top of the Info section.
    Open your HubSpot account in a separate browser tab.
    Navigate to the specific deal you want to link to your event.
    Copy the complete URL of the HubSpot deal page.
    Return to the Cadence Services Info page and paste the URL into the "HubSpot Deal Link URL" field.
    Click "Save" to apply your changes.
The system will not save if any required fields on the page are incomplete or contain invalid values.
    Verify that the link has been saved by refreshing the page and checking that the URL remains in the field.

Troubleshooting

If you encounter issues linking a HubSpot deal:
  • Ensure you have the correct permissions in both Cadence and HubSpot
  • Verify that the HubSpot deal URL is complete and correctly formatted
  • Check that your organization's HubSpot integration is properly configured