White labeling the Cadence app and deploying through App Store & Google Play
This article explains what is required to white-label the Cadence mobile app and publish it through the Apple App Store and Google Play Store.
It covers:
Required developer accounts
Deployment options
Required branding and store assets
App Store and Google Play privacy/compliance requirements
Ongoing maintenance requirements after launch
This article documents the various assets that are needed for deployment to the App Store and Google Play Store, including your app icon.
Prerequisites
Google Publisher Account
To publish an Android app in Google Play, your organization must have a Google Play Developer account.
Google requires a one-time registration fee of $25 USD. Some information from the developer account may be visible to users in the Play Store listing, including the developer name.
Cadence may need access to the client’s Play Console account depending on the selected deployment model.
Apple Developer account
To publish an iOS app in the App Store, your organization must have an Apple Developer Program account.
The Apple Developer Program currently costs $99 USD per year and must remain active for the app to stay available in the App Store. The account should be owned by the client organization, not an individual employee, when possible.
Cadence may need access to the client’s Apple Developer account and App Store Connect account depending on the selected deployment model.
Publish Yourself or Have Cadence Manage Deployments
- Manage Yourself - If you'd prefer to manage app deployments internally, the Cadence team will deliver the .IPA (iOS) and .aab (Android) files of your white-labeled app directly to you via a downloadable link. These files can then be imported in your Google Play and iTunes Connect accounts to be submitted to the app stores.
- Cadence Managed - The Cadence team upload and manage your App Store/Google Play submissions. This is done by creating the application in iTunes and Google Play and working with our team to give Administrator access to your white-labeled application so our team can submit and manage the application. Note: Admin Access is only required for the Cadence app and Cadence employees do not gain access to your overall iTunes or Google Play accounts. Read More: Google Play Admin Roles , iTunes Admin Roles
ASSETS REQUIRED
Information Required From the Client
Before Cadence can prepare and submit a white-labeled app, the client should provide the following.
Brand and App Identity
App name
Final name as it should appear in the App Store and Google Play
Subtitle / short description
Short marketing description
Full description
App description for the store listing
Support URL
Public support page or support contact page
Marketing URL
Optional, but recommended
Privacy Policy URL
Required for both Apple and Google
Copyright owner
Organization name and year
Category
App Store / Google Play category
Contact email
Public support or developer contact email
App Store and Google Play Store Image Requirements
These images can also be customized by your team if desired, see the example for the Cadence app in Apple Store and Google Play .
IMPORTANT NOTE: Apple requires that images of the app experience itself will exist in the submitted images.
App Store
Images
Screenshot size
More Info
Example
App Store Icon (iPhone/iPad)
Final size: 1024px × 1024px
Format: 32-bit PNG, no transparency preferred
Color space: sRGB
6.9-inch displays for devices including iPhone 16 Pro Max, iPhone 15 Pro Max, iPhone 15 Plus, and iPhone 14 Pro Max and older
Accepted portrait sizes include 1260 × 2736, 1290 × 2796, and 1320 × 2868 (portrait)
Format: 32-bit PNG (recommended) or JPEG
12.9 inch (iPad Pro (4th generation, 3rd generation))
2732 x 2048 pixels (landscape)
Format: 32-bit PNG (recommended) or JPEG
Google Play
Images
Screenshot size
Requirements
Example
Google Play (Android)
Final size: 512px x 512px
Format: 32-bit PNG
Color space: sRGB
Feature Graphic
1,024 x 500
JPEG or 24-bit PNG (no alfa)
Product Shots (2-8 images allowed)
320 px minimum dimension
3840 px maximum dimension
JPEG or 24-bit PNG (not transparent)
Up to 1 MB
Account Deletion Requirement
If the app allows users to create an account, Google Play requires that users must also be able to request account deletion. Google’s policy includes Data deletion information in the Data safety section and may reject new submissions or updates if the required data deletion questions are incomplete or have unresolved issues.
The client should provide:
- Account deletion URL, if available
- In-app account deletion process, if available
- Support contact for deletion requests
- Description of what data is deleted or retained